Subscribe
Sign in
Home
Methodology
Archive
About
What’s Going On Behind Your Social Media Feed
How to understand what’s trending ft. The Recount’s Grace Weinstein
Apr 3
•
Scott Schuler
28
6
Faster than a Fact-Check: Our 12-Minute Experiment in AI Candidate Profiles
Also inside: California Democrats could be heading for a crisis
Mar 27
•
Jack Welty
and
Meg Schwenzfeier
18
1
An exclusive look at the most expensive US Senate primary in history
Also inside: election night chaos in Dallas county, the race for CA Gov, and more
Mar 20
•
Katie Serrano
15
1
5
Most Popular
View all
X (Twitter) political advertising slowly makes a comeback
Jan 12, 2024
•
Kyle Tharp
and
Lucy Ritzmann
8
How I helped Zohran Mamdani turn 45,000 social media clicks into a real-life army of volunteers
Nov 14, 2025
•
Gabriella Zutrau
54
5
Inside The Secretive Network that Shaped the Right-Wing Media Machine
Jun 27, 2025
•
Scott Schuler
19
11
How liberal creators are cracking the code on YouTube
Sep 27, 2024
•
Kyle Tharp
and
Lucy Ritzmann
30
2
6
Keith Edwards: What I Learned Building a Progressive YouTube Channel in 2025
Jan 9
•
Keith Edwards
55
7
9
How to Run Digital Like It’s 2025
Jul 25, 2025
•
Patrick Stevenson
19
1
4
Latest
Top
Discussions
Katie Miller: Clean Up on Aisle MAGA
She’s giving the Trump administration a friendly face
Mar 13
•
Scott Schuler
30
4
5
The YouTube Narrative on Epstein & Trump is Overwhelmingly Negative – but Fox News is Trying to Hold the Line
We analyzed over 97,000 YouTube videos that mention Jeffrey Epstein. Here’s what they show.
Mar 6
•
Andrew Eldredge-Martin
and
Katie Workman
34
3
6
Minaj and the Midterms
Also inside: the Texas Senate primary, a conversation on politics and healthcare, and more
Feb 27
•
Chanda Daniels
23
4
4
What the Left Can Learn From A MAGA–Adjacent Christian Streaming Service
It's more democratic than you’d think! Really!
Feb 20
•
Scott Schuler
26
1
8
Breaking the Doom Loop
Also inside: a mysterious PAC running attack ads in Georgia, the State of the Swamp SOTU rebuttal event, and more
Feb 13
•
Sarah Stamper
15
2
7
TV Ads Seem To Think Fascism Is Here To Stay – We Better Not Buy It
Also inside: Elon's involvement in Kentucky, Senate campaign spending, and more
Feb 6
•
Denny Carter
15
2
6
Minneapolis has the internet's attention. Will Democrats finally do something with it?
We will only earn support through conviction, not caution.
Jan 30
•
Danielle Butterfield
36
1
8
See all
FWIW
A newsletter tracking digital spending, strategy, and trends in our elections.
Subscribe
Recommendations
View all 18
Grave Injustice
Lisa Graves
Emily in Your Phone with Emily Amick
Emily Amick
Below The Beltway
Camaron Stevenson
American Freakshow
Nina Burleigh
The Downballot
David Nir
FWIW
Subscribe
About
Archive
Recommendations
Sitemap
This site requires JavaScript to run correctly. Please
turn on JavaScript
or unblock scripts