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Senate Campaign Digital Spending, 9/4 - 9/10
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Senate Campaign Digital Spending, 9/4 - 9/10

How much battleground Senate campaigns are spending on Facebook + Google ads

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Nick Seymour
Sep 16, 2022
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FWIW
Senate Campaign Digital Spending, 9/4 - 9/10
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FWIW, here’s how much battleground U.S. Senate campaigns spent last week on Meta ads (Facebook + Instagram) and Google ads (Google + YouTube) in 9 key states. 

Ad of the week: Fuhgeddaboudit!

John Fetterman, continuing his streak of putting out phenomenal ads, is now calling attention to Dr. Oz’s various snake oils to highlight how untrustworthy the man is, especially since he’s admitted to Congress that his weight loss pills do nothing. They found a woman from Indiana, Pa., who really brings the ad home - you’ll have to see it for yourself:

Twitter avatar for @JohnFetterman
John Fetterman @JohnFetterman
For years Dr. Oz sold fake + unproven miracle cures like sea buckthorn and garcinia cambogia. Oz KNEW these phony miracle cures didn't work, but he still pushed them anyway because it made him rich. Dr. Oz is only in it for himself. Dude can't be trusted Our newest TV ad 📺
12:49 PM ∙ Sep 15, 2022
4,428Likes1,274Retweets

Quick facts:

  • The top spending Senate candidate on digital ads last week was Raphael Warnock, who dropped $496,988.

  • The state with the most expensive Senate race online last week was Georgia, where candidates combined spent $557,608 on digital ads

  • Democratic candidates in competitive races spent $1,599,822 on digital ads last week, while Republican candidates spent $223,431.

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