Senate Campaign Digital Spending, 9/25 - 10/1
How much battleground Senate campaigns are spending on Facebook + Google ads
FWIW, here’s how much battleground U.S. Senate campaigns spent last week on Meta ads (Facebook + Instagram) and Google ads (Google + YouTube) in 9 key states.
Ad of the week: That’s nuts!
Harking back to the Jimmy Carter legacy of Georgia’s peanuts, Raphael Warnock just put out a fun new ad touting his work - notably namedropping Alabama Sen. Tommy Tuberville - to support the Peach State’s peanut farmers.
Quick facts:
The top spending Senate candidate on digital ads last week was Raphael Warnock, who dropped $644,308.
The state with the most expensive Senate race online last week was Georgia, where candidates combined spent $717,479 on digital ads
Democratic candidates in competitive races spent $2,271,178 on digital ads last week, while Republican candidates spent $391,853.