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Republicans ditch Snapchat ads in the Biden era

Republicans ditch Snapchat ads in the Biden era

Also inside: A look at the GOP using Critical Race Theory in Virginia

Kyle Tharp's avatar
Kyle Tharp
Jul 09, 2021
∙ Paid
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FWIW
Republicans ditch Snapchat ads in the Biden era
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Millennials and Gen Z’ers are a steady, growing force to be reckoned with in American politics, and campaigns ignore them at their own peril. Despite the rise of TikTok and Instagram, Snapchat remains a key place where millions of these younger voters spend their time, and Snap ads are a cost-effective way for campaigns to reach them. That’s why we were…

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