FWIW: Campaign announcement season

A look at the most - and least - digitally savvy U.S. Senate campaign launches

It’s that time of year - with the first quarter of 2021 behind us, candidates for statewide and federal office are kicking off the cycle and launching their campaigns with the hopes of raising boatloads of cash early on. The campaign launch process itself is critical to get right, because  a successful digital launch can generate incredible enthusiasm e…